Study: Audiences Will Be Slow To Return After Pandemic
MANY AMERICANS WILL BE A LITTLE LEERY OF GOING BACK TO LARGE EVENTS LIKE CONCERTS FOLLOWING THE COVID-19 PANDEMIC
(CNN) – It might take a while for some people to return to concerts and professional sports games.
The coronavirus pandemic has put a halt on live events and those industries will likely be reeling.
According to consulting firm performance research 44% of those polled said they would go to fewer events.
That’s six-points higher than the percentage that said they’d go to the same amount of events as before the pandemic.
A clear majority, 63% said health safety will be a larger concern than before.
Nearly half of the respondents said going to a “big public event will scare them for a long time.”
The findings are based on more than 1,000 people between March 23 and March 26.