By Sara Belsole
COLUMBUS, GA - A lot has changed since Facebook founder Mark Zuckerberg launched the site back in 2004.
Facebook now has around one billion active users, telling the world who they are, what they are doing, and most importantly how they are feeling.
"Everyone is really being mass-marketed everywhere we go. Facebook is just another place for marketers to go find people. So as we see the masses being market to, then we see people starting to market themselves," Lucas Shaffer, owner of local social media company Stand and Stretch says.
Shaffer says Facebook and other social media can be a great tool to push PR for a company or a cause. But he says you still have to be mindful about what you're putting out there on the world wide web.
"There is definitely a line and I think you personally have to figure out what you're trying to achieve," Shaffer says.
Heather Cannon, a young life leader, says she first got on Facebook to help connect to teens in the community. But she says recently she has seen things get more heated on the site.
"I think sometimes people are waiting for that, they post things almost to bait that type of response and then some people get that response innocently and it can be hurtful," Cannon says.
Social media experts say if you post something hurtful or inappropriate, you could find yourself in trouble.
"Note that when you put something on Facebook or another social platform you are no longer the owner of that content," Shaffer says.
"I am careful what I post because I don't want people to respond to me in a negative manner," Cannon says.
Social media experts say there really are no "Facebook Police," but the safest part about the site is that it is a community of self moderators. You can always block friends and report spam and inappropriate images or posts.
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