Amazon files patent to let you pay by selfie

(CNN) – Amazon is looking into allowing shoppers to pay with a selfie.

The online retailer has filed a patent application for the technology.

The company argues it is more secure and less "awkward" than traditional passwords.

Customers would be able to take a picture or a short video of themselves to authenticate payments.

Amazon’s facial recognition system would ensure it’s the actual customer and not hackers, thieves or kids using their parents’ devices who is making the purchase.

To prove you are real, the system would require you to blink, smile or tilt your head when taking a picture.

Amazon did not say when, if ever, would the new technology be available.

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